“We already have companies using Burnalong to do internal competitions,” Freedman said. Now, the Owings Mills–based startup is looking to spur a “healthy rivalry” between companies. From Sept. 8 to Oct. 6, Burnalong is running the Fittest Company in Baltimore Challenge. It’s all about the time you put in, as the participating companies are competing to have the highest average of workout time across employees. The hours are logged on Burnalong’s platform, which has classes in a variety of categories. For the winner, there may be a trophy involved.”
