“Burnalong co-founder and co-CEO, Daniel Freedman, was featured in the CEO Spotlight of Club Solutions Magazine. Daniel shared how he got involved in the fitness and wellness industry and notable trends and technologies gym and studio owners should look out for. When asked why health clubs should explore offering their classes online, Daniel said, “because your members and prospective members are already exercising online — just not with you. That leads to attrition. So instead of letting others build relationships with your members online, you can strengthen the relationships you already have with them, build new relationships with prospective members, and earn revenue in the process.”